Kindness Chris Rosati

Published on September 30th, 2014 | by Nancy F. Clark

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Dying Man Has BIGG Ideas For The Greater Good

Chris Rosati had a dream. The self-employed marketing consultant, diagnosed three years ago with amyotrophic lateral sclerosis, or ALS, dreamed that one day he would steal a Krispy Kreme truck and drive around Durham, N.C., handing out free donuts. He’d be like a modern day Robin Hood, spreading smiles and sugary goodness.

Rosati revealed his delicious, dastardly plan earlier this year while speaking at Durham Academy, his high school alma mater, the News Observer reports. The degenerative and ultimately deadly disorder had slowed him down, he told the students, but life is too short to not steal a Krispy Kreme truck.

But as the 42-year-old Rosati’s strength dwindled, so did his heist hopes. So the marketing professional hedged his bets, and started a Facebook page.

“I want to steal a Krispy Kreme truck,” Rosati wrote on the page. “Actually I’m too weak now. But if this page gets enough love and attention, I’m hoping KK will lend me a driver and a loaded truck so I can ride around giving away donuts and making people smile!”

His ALS made him “more open than ever to chasing my dreams … even odd ones like this,” Rosati explained via Facebook. “I hope this page will help convince KK to lend me a driver and 1,000 donuts. Then we’ll video the journey as we cruise the Bull City giving away donuts, making people smile and showing folks what a random act of kindness and a KK donut can do.”

Amazingly, the post caught Krispy Kreme’s attention. In fact, representatives liked it so much they sent their Krispy Kreme Cruiser to help Rosatti’s dream become a reality. He spent a day handing out donuts to random people in his neighborhood.

CBS also learned of Rosati’s unique plan and sat down with him and his family. When asked whether he was ever worried he might get into trouble with the law, Rosatti laughed.

“One of the blessings of ALS is — what are they going to do?” Rosati told CBS.

Rosati says, “You have the ability to change the world with just an act of kindness.” And this was his next act of kindness. He set up a Hollywood-style red carpet at a mall. As young women walked out of the mall onto the red carpet, Chris was there with a camera and microphone—making their big day! And he has been making more BIGG days. BIGG stands for “Big Ideas for the Greater Good.”

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Nancy Clark is CEO of PositivityDaily and Director of Forbes WomensMedia. She coaches companies and executives in business skills with the added benefit of training in positive psychology and happiness -- incorporating the latest scientific studies on changing brain patterns and habits. Clark believes that positivity is the next necessary step to engage employees.

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About the Author

Nancy Clark is CEO of PositivityDaily and Director of Forbes WomensMedia. She coaches companies and executives in business skills with the added benefit of training in positive psychology and happiness -- incorporating the latest scientific studies on changing brain patterns and habits. Clark believes that positivity is the next necessary step to engage employees.



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